As the Misfits Market product offering expanded beyond produce, we wanted a new spot that highlited the breath of Misfit’s grocery offerings.
My role: I partnered with Moss Park to develope the concept and oversee Art Direction of all elements through the finished product.
My role: I partnered with Moss Park to develope the concept and oversee Art Direction of all elements through the finished product.
Creative Direction: Daeun Kim
Production: Moss Park
Production: Moss Park